E-culture fair


2000年11月12日から13日にかけてオランダのアムステルダムにあるRAI conference centreで開催され、同時にVirtual PlatformのURL(http://www.virtueelplatform.nl)で国際的に展開したイベントの名称。インターネット・ユーザーが求めているイベントは、日本のインパクのように政府主導で巨額の税金を使い、テレビ・タレントを頭に据え、利権が絡んだ電通がやろうとしているイベントではなく、このような気軽で誰でも参加でき、いつでも、何処でも開催できるプラットホームではなかったのだろうか?と感じさせられる。また、インターネット上にはネット文化論の情報を紹介しているAbout human Internetもある。詳細情報はURL(http://netculture.about.com/internet/netculture/)で知ることができる。

[E-culture fairの内容]
E-culture fair
12 - 13 November 2000
RAI, Amsterdam

From 12-13 November 2000 the E-culture fair will be held in Amsterdam's RAI conference centre, organised by the Virtual Platform. This international event brings together creative and innovative concepts, processes and products in the field of new media. The emphasis is on new ways of communicating, learning and playing in a cultural/social context.

The whole programme including descriptions of all the projects is now available online: URL(http://www.virtueelplatform.nl)

The E-culture fair is

50 projects will be presented, divided into 4 zones:

Zone 1 Staging
The growth of audio, video and live programming (streaming media) on the Internet offers new opportunities for artistic experimentation which remain relatively unknown among the general public.
Zone 2 Interacting
With the advent of mobile telephones, and so-called 'pervasive computing', exciting new ways to interact are possible - using voice, touch, movement, indeed all the senses. In this zone young designers research some future scenarios.
Zone 3 Learning
This zone presents applications of new technology in which the human is given a central role in the learning process, in for example forms of media education.
Zone 4 Playing
Looks at recent games developed in different contexts for different purposes and places them in a social and cultural context.

On 12 November at 1 p.m. the E-culture fair will be officially opened by the Secretary of State for Culture, Dr. F. van der Ploeg.

E-culture contexts
During the E-culture fair a varied programme of project presentations, visions of (inter)national experts and screenings will run in an adjoining room. On 12 November the programme focuses on Staging and Interacting, on 13 November on Learning and Playing.

The Virtual Platform will organise a competition for young children called E-quest, based on the content of the Fair. The winners will receive a copy of Playstation's latest game 'Rainman 2'.

Netlounge sofa
The Netlounge is an event that brings people together in a relaxed and inspiring environment. It is geared towards 'young creatives' working in new media, advertising, design and music. Take a seat on the mobile sofa and meet Netlounge. URL(http://www.net-lounge.nl)

Bellissima will set up a livestreaming studio in the RAI so that the E-culture fair can be experienced on the Internet and on Amsterdam's local cable television network. URL(http://www.bellissima.net)

'Speakers Corner'
An art project initiated by Jaap de Jonge and produced by the Netherlands Media Art Institute.

E-culture navigation tool
Design and production the Utrecht School of the Arts, faculty of Art, Media and Technology

Cinema Digitaal E-culture night
The E-culture fair is having a party on 12 November in Paradiso, Amsterdam's pop temple. A selection of E-culture stars will be in the spotlight, as part of Paradiso's Cinema Digitaal (digital cinema) programme. The highlights include the Webby Awards, the ''Oscars'' of webdesign from San Francisco; a specially compiled video art /film and documentary programme from the Netherlands Media Art Institute together with Cinema Digitaal; Boombox, a livestreaming website for club music from Switzerland; TNC from Paris and Arcangel Constantini, a VJ artist and software designer from Mexico.

For more information on either the projects or the side events please contact the Virtual Platform, Marieke Istha (publicity) or Cathy Brickwood Tel. +31 20 5516500, info@virtueelplatform.nl, URL(http://www.virtueelplatform.nl).

Entrance fee: 15 guilders, opening hours 1 pm-6 p.m.

Visit the website URL(http://www.vplounge.nl), the new online database and journal of Dutch new media